Scheduling

Scheduling = automation rhythm per matrix row (not “when you open the laptop”).

• On/off — Off row = skip until you turn it back on.
• Frequency — Days between “due” for that row (lower = more often).
• Channel — Which Buffer profile receives the post (no cross-brand mixups).

Due → jobs may generate assets → queue item with time → you edit if needed → at time, publisher → Buffer → network.

Plan limits — Billing may throttle heavy automation; skipped passes usually mean “wait for next window,” not a bug—check plan/billing UI.

Empty queue? Key + Social media toggles · row on · video pipelines need more time than a text post.

Overview · First run